Roger (Campbell Scott) is a hopelessly cynical advertising copywriter with a razor-sharp wit who believes he's mastered the art of manipulating women. But Roger's seemingly foolproof methods unravel when he tries to school his teenage nephew (Jesse Eisenberg) in his techniques. Smooth talk and casual sex used to work fine, but now it seems he's got a lot to learn about women in this comic, urbane look at the modern male ego.

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